Before I start actively dispensing Icon Collective propaganda like free Slurpees on 7/11, please watch the above video to see that I’m not arbitrarily sucking off a DJ school just because it exists. The above video confirmed to me that these Icon people are deep AF, and their music production program and the family they’ve created around the school is totally unique. I don’t think I’m over stating things when I call this place a dream factory, all their graduates I’ve talked to seem to agree.
I have this friend called Nik Cherwink who teaches at Icon, thus making him a certified dreamweaver, and he invited me to come sit in on his class and say some words about blogging back when I was an allegedly credible journalist and not just some roving degenerate with inflated opinions. Anyway, the energy of the class really moved me – it felt like every kid in the room really wanted to be there. They were asking great questions, obviously paying close attention, and I’ve been in plenty of music industry college courses where everyone is dead or nearly dying.
If you’re even slightly interested, I encourage you to read about their program and talk about your dreams with anyone who will listen. Jauz, MAKJ, Protohype, half of Slander, and so many more that you’ll hear of soon are raw talents nurtured by this program to success. I also predict Icon graduates will start popping up across all sectors of the industry, seems like they’re moving through a very conscious filter of shared learning experience and what’s coming out of it is the fuckn’ future. Listen to this shit, it’s a snapshot of the elevated musical programming you’re going to be hearing out more and more soon.
Admittedly, this track is a bit all over the place. But they’re in school, ok?! They’re learning. And their hearts are in the right place, that’s an impossible thing to teach. They must only enroll kids whose hearts are in the right place to begin with and then further groom them to that effect. The hero’s journey begins with the call to adventure. Joseph Campbell, whose quotes are painted on the walls of the gorgeous studio facility Icon calls home, has some words for you if you’re thinking about this or any pursuit of higher learning/creation:
“The hero’s journey always begins with the call. One way or another, a guide must come to say, ‘Look, you’re in Sleepy Land. Wake. Come on a trip. There is a whole aspect of your consciousness, your being, that’s not been touched. So you’re at home here? Well, there’s not enough of you there.’ And so it starts.” And once you start, both Icon and J. Camp promise, “Follow your bliss and the universe will open doors where there were only walls.” Believe it, y’all – www.learn2produce.com